Socher, Karl
      How not to get Olympic Games: destination managers instead of strategists / Karl Socher.

KST: 81-19-1
* spektakli, mega-events
* znanstveni članak

* mega-events
* Olympic Games * political marketing

U: Revue de tourisme = The tourist review = Zeitschrift für Fremdenverkehr. Vol. 52 (1997), No. 2. - 40-47.
Vol. 52 (1997), No. 2