Cetinski, Vinka
      Strategic tourism marketing of C.E.I. countries - basic framework / Vinka Cetinski, Sanda Weber.

Naslov katalogizatora:
* Programiranje razvoja turizma zemalja SEI na način strateškog marketinga

UDK: 338.48:658.8

KST: 363; KST: 612
* marketing u turizmu - posebna pitanja * regionalne integracije
* znanstveni članak
* strateški marketing * turistički marketing * destinacijski marketing * turistički strateški marketing plan * Srednja Europa * Srednjoeuropska inicijativa

* marketing in tourism - specific issues * regional integrations
* strategic marketing * tourism marketing * destination marketing * tourism strategic marketing plan * Central Europe * Central European Initiative

1. Weber, Sanda


U: Tourism and hospitality management OTPIS 2021. Vol. 2 (1996), No. 1. - 1-13.

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