Hu, Clark
      Hybrid conjoint analysis as a research technique to measure meeting planners' preferences in hotel selection / Clark Hu, Stephen J. Hiemstra.

KST: 2221; KST: 3322; KST: 31
* hotelijerstvo * lokalizacija * istraživanje tržišta
* znanstveni članak

* hotel industry * localization * market research

1. Hiemstra, Stephen J.


U: Journal of travel research. Vol. 35 (1996/97), No. 2. - 62-69.

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