Oppedijk van Veen, Walle M.
      Vacation market segmentation : a domain-specific value approach / Walle M. Oppedijk van Veen, Teo W.M. Verhallen. - 1986.

KST: 31
* istraživanje tržišta
* znanstveni članak

* market research
* vacation behavior * market segmentation * personal values * canonical correlation analysis

1. Verhallen, Theo W.M.


U: Annals of Tourism Research : a Social Sciences Journal. Vol. 13 (1986), No. 1. - 37-58.

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