Uzzell, David
      An alternative structuralist approach to the psychology of tourism marketing / David Uzzell

KST: 422; KST: 363
* psihologija turizma * marketing u turizmu - posebna pitanja
* znanstveni članak

* psychology of tourism * marketing in tourism - specific issues
* semiotics * signs and systems * holiday brochures * ideology * culture

U: Annals of Tourism Research : a Social Sciences Journal. Vol. 11 (1984), No. 1. - 79-99.
Vol.  11 (1984), No. 1