Crompton, John L.
Factors that have stimulated the growth of sponsorship of major events / John L. Crompton.
KST: 81-19-1
* spektakli, mega-events
* znanstveni članak
* mega-events
* sponsorship * special events * growth
U: Festival management & event tourism : an international journal. Vol. 3 (1995), No. 2. - 97-101.