Calantone, Roger J.
      Seasonal segmentation of the tourism market using a benefit segmentation framework / Roger J. Calantone, Jotindar S. Johar. - 1984.

KST: 31; KST: 3211
* istraživanje tržišta * sezonalnost
* znanstveni članak

* market research * seasonality

1. Johar, Jotindar S.


U: Journal of travel research. Vol. 23 (1984/85), No. 2. - 14-24.

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