Bryant, Barbara E.
      Travel market segmentation and the implementation of market strategies / Barbara E. Bryant, Andrew J. Morrison. - 1980.

KST: 31; KST: 363
* istraživanje tržišta * marketing u turizmu - posebna pitanja
* znanstveni članak

* market research * marketing in tourism - specific issues

1. Morrison, Andrew J.


U: Journal of travel research. Vol. 18 (1979/80), No. 3. - 2-8.
Vol. 18 (1979/80), No. 3