Sign.: 4, M ((1987 - , sve))
     Journal of marketing research. - Chicago : American Marketing Association (AMA). - 28 cm
ISSN 0022-2437

Tromjesečnik.

UDK: 658

* periodika

Inv. br.: k1988/1363; k1988/1457; č1989/198; č1990/100; č1991/063; č1993/006; č1993/147; č1994/063; č1995/102; č1996/082; č1997/060; č1998/081