Calantone, Roger J.
      Marketing management and tourism / Roger J. Calantone, Josef A. Mazanec. - 1991.

KST: 36
* marketing u turizmu
* znanstveni članak

* marketing in tourism
* tourism * marketing * management * marketing research * marketing science * services * exchanges

1. Mazanec, Josef A.


U: Annals of Tourism Research : a Social Sciences Journal. Vol. 18 (1991), No. 1. - 101-119.
Vol.  18 (1991), No. 1