Lee, Yong-Ki. A study on the moderating role of alternative attractiveness in the relationship between relational benefits and customer loyalty / Yong-Ki Lee, Woo-Kyu Ahn, Kyoungsik Kim. - 2008. // International journal of hospitality and tourism administration. Vol. 9 (2008), No. 1
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A study on the moderating role of alternative attractiveness in the relationship between relational benefits and customer loyalty ...