Rittichainuwat, Bongkosh Ngamson. Promotional strategies and travelers' satisfaction during the Asian financial crisis: a best practice case study of Thailand / Bongkosh Ngamsom Rittichainuwat, Jeffrey A. Beck, Hailin Qu. - 2002. // Journal of quality assurance in hospitality & tourism. Vol. 3 (2002), No. 1-2
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Promotional strategies and travelers' satisfaction during the Asian financial crisis: a best practice case study of Thailand ...