Luo, Qiuju
Using social network analysis to explain communication characteristics of travel-related electronic word-of-mouth on social networking sites / Qiuju Luo, Dixi Zhong.
KST: 733-1; KST: 424-4; KST: 1043
* WEB 2.0, blog, društvene mreže, sadržaj koji stvara korisnik (UGC - User Generated Content, User Generated Reviews i/ili User Generated Media), eWoM (od-usta-do-usta), recenzije, e-usluge * turizam i socijalna psihologija * Sjeveroistočna Azija
* znanstveni članak
* travel-related electronic word-of-mouth * communication characteristics * social networking sites * social network analysis * ego network * whole network
* WEB 2.0, blogs, social networks, user generated content (UGC), User Generated Reviews and/or User Generated Media, eWoM, reviews, e-services * tourism and social psychology * North-East Asia
1. Zhong, Dixi
U: Tourism management : research - policies - practice. Vol. 46 (2015). - 274-282.