Bosnjak, Michael
      Negative symbolic aspects in destination branding: exploring the role of the 'undesired self' on web-based vacation information search intentions among potential first-time visitors / Michael Bosnjak.

* znanstveni članak
* destination branding * pre-visit information search * self-congruity * telic self-concepts * undesired self

U: Journal of vacation marketing : an international journal. Vol. 16 (2010), No. 4. - 323-330.

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