Gender equity and social marketing: an analysis of tourism advertisements / Deepak Chhabra ... [et al.].

KST: 662; KST: 363-3
* turistička promocija i informiranje - vrste i instrumenti * marketing u turizmu - ostalo
* znanstveni članak
* social marketing * gender equity * destination marketing organizations * advertising

* tourism publicity and information - forms and instruments * marketing in tourism - other

1. Chhabra, Deepak
2. Andereck, Kathy
3. Yamanoi, Keiko
4. Plunkett, Dan


U: Journal of travel & tourism marketing OTPIS 2021. Vol. 28 (2011), No. 2. - 111-128.
Vol. 28 (2011), No. 2