McKinney, William B.
      An Analysis of the effects of cooperative advertising on tourism / William B. McKinney, Mary F. Hazeldine, Sudhir K. Chawla.

KST: 662-1
* prospekti, brošure, leci
* znanstveni članak
* tourism * hospitality * cooperative advertising

* prospects, brochures, leaflets

1. Hazeldine, Mary F.
2. Chawla, Sudhir K.


U: Tourism analysis : an interdisciplinary journal. Vol. 14 (2009), No. 5. - 573-586.

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