Woodside, Arch G.
      Travel storytelling theory and practice / Arch G. Woodside, Carol M. Megehee.

KST: 122-4-2; KST: 3223-1-1
* specijalizirani vodiči * ponašanje i iskustvo potrošača
* znanstveni članak
* epiphany * phase dynamics * archetype * journey * storytelling

* specialized guidebooks * consumer behaviour and experience

1. Megehee, Carol M.


U: Anatolia : an international journal of tourism and hospitality research. Vol. 20 (2009), No. 1. - 86-99.

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