Chang, Kuo-Chien
      Raising consumers' sense of service in the hotel sector: an interactive perceptive of service tangibility / Kuo-Chien Chang, David D. C. Tarn.

KST: 333-1; KST: 216-2
* suveniri * kvaliteta u turizmu
* znanstveni članak
* hotel services * physical tangibility * mental tangibility * sense of service tangibility

* souvenirs * quality in tourism

1. Tarn, David D. C.


U: Anatolia : an international journal of tourism and hospitality research. Vol. 19 (2008), No. 2. - 306-322.

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