Sign.: X-658.8
Nykiel, Ronald A.
Handbook of marketing research methodologies for hospitality and tourism / Ronald A. Nykiel. - New York : The Haworth Hospitality Press, 2007. - XI, 364 str. ; 27 cm
ISBN 978-0-7890-3426-7.
UDK: 658.8
KST: 361; KST: 111-2
* marketing u turizmu - općenito * udžbenici
* knjiga
* metodologija istraživanja
* marketing in tourism - general * textbooks
Inv. br.: 2008/241