Chang, Hong-sheng
      Increase hotel customer value by reducing relevant perceived risk in Taiwan / Hong-sheng Chang. - 2008.

KST: 4221-3; KST: 2221; KST: 1043
* rizici putovanja * hotelijerstvo * Istočna Azija i Pacifik
* znanstveni članak
* perceived risks * customer value * hotel industry

* travel risks * hotel industry * East Asia and the Pacific

U: Journal of hospitality & leisure marketing : the international forum for research, theory & practice. Vol. 16 (2008), No. 4. - 324-342.

---