Kothari, Tanvi
      The impact of a marketing information system: a case study of SMART-Baltimore / Tanvi Kothari, Zheng Xiang, Daniel R. Fesenmaier. - 2008.

KST: 363-3; KST: 363-2; KST: 2414
* marketing u turizmu - ostalo * marketing destinacija * tehničko-tehnološki aspekti ugostiteljskog poduzeća
* znanstveni članak
* destination marketing organizations * marketing information system * technology impact * technology evaluation * organizational change

* marketing in tourism - other * destination marketing * technical and technological aspects of catering enterprise

1. Xiang, Zheng
2. Fesenmaier, Daniel R.


U: Information technology & tourism : applications, methodologies, techniques. Vol. 10 (2008), No. 1. - 59-74.
Vol. 10 (2008), No. 1