Dolnicar, Sara
Travel agency marketing strategy: insights from Switzerland / Sara Dolnicar, Christian Laesser.
KST: 2423-2; KST: 363-1; KST: 1025CH
* turističke agencije - detaljisti * marketinški planovi * Švicarska
* znanstveni članak
* travel agency * distribution * information sourcing * travel market
* travel agents - retailers * marketing plans * Switzerland
1. Laesser, Christian
U: Journal of travel research. Vol. 46 (2007/08), No. 2. - 133-146.