Hayes, Deborah
      Packaging places: designing heritage trails using an experience economy perspective to maximize visitor engagement / Deborah Hayes, Nicola MacLeod.

* znanstveni članak
* cultural tourism * experience economy * heritage trails * marketing

1. MacLeod, Nicola


U: Journal of vacation marketing : an international journal. Vol. 13 (2007), No. 1. - 45-58.
Vol. 13 (2007), No. 1