Brand cairns: an insider (resident) stakeholder perspective / Bill Merrilees ... [et al.].

KST: 4222; KST: 5333-1; KST: 81-5-1
* image i marka (brand) * stavovi lokalnog stanovništva * gradski turizam
* znanstveni članak
* city branding * residents * recreational demand * community attributes

* image and brand * host population attitudes * urban tourism

1. Merrilees, Bill
2. Miller, Dale
3. Herington, Carmel
4. Smith, Christine


U: Tourism analysis : an interdisciplinary journal. Vol. 12 (2007), No. 5-6. - 409-417.
Vol. 12 (2007), No. 5-6