Advancing theory for understanding travelers' own explanations of discretionary travel / Arch G. Woodside ... [et al.].
KST: 422; KST: 4221-2
* ponašanje i iskustvo potrošača * percepcije
* znanstveni članak
* folk theory * fits-like-a-glove
* consumer behaviour and experience * perceptions
1. Woodside, Arch G.
2. Krauss, Eva
3. Caldwell, Marylouise
4. Chebat, Jean-Charles
U: Journal of travel & tourism marketing OTPIS 2021. Vol. 22 (2007), No. 1. - 15-35.