Freeman, Bill
      The experience must meet the promise / Bill Freeman

KST: 4221-1; KST: 131-1; KST: 332-2; KST: 363-3
* percepcije * obrazovanje - općenito * turistička destinacija - razni aspekti * marketing u turizmu - ostalo
* znanstveni članak
* destination tourism * quality training * associate branding * visitor expectations * marketing budget

* perceptions * education - general * tourism destination - diverse aspects * marketing in tourism - other

U: Journal of quality assurance in hospitality & tourism. Vol. 7 (2006), No. 4. - 85-89.
Vol.   7 (2006), No. 4