Gertner, Rosane K.
Country-dot-com: marketing and branding destinations online / Rosane K. Gertner, Karen A. Berger, David Gertner.
KST: 4222; KST: 332-2; KST: 363-2
* image * turistička destinacija - razni aspekti * marketing destinacija
* znanstveni članak
* travel and tourism * place marketing * place branding * destination marketing * destination branding * Internet
* image * tourism destination - diverse aspects * destination marketing
1. Berger, Karen A.
2. Gertner, David
U: Journal of travel & tourism marketing OTPIS 2021. Vol. 21 (2006), No. 2. - 105-116.