Identifying the dimensions of the experience construct / Bonnie J. Knutson ... [et al.]. - 2006.

KST: 3223-1-1
* ponašanje i iskustvo potrošača
* znanstveni članak
* experience * experience economy * consumer's experience exploratory factor analysis * scale development

* consumer behaviour and experience

1. Knutson, Bonnie J.
2. Beck, Jeffrey A.
3. Kim, Seung Hyun
4. Cha, Jaemin


U: Journal of hospitality & leisure marketing : the international forum for research, theory & practice. Vol. 15 (2006), No. 3. - 31-47.

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