Kulendran, Nada
      Measuring the economic impact of Australian tourism marketing expenditure / Nada Kulendran, Sarath Divisekera.

KST: 363-3; KST: 106
* marketing u turizmu - ostalo * Australija i Oceanija
* znanstveni članak
* tourism demand modelling * marketing expenditure * marketing expenditure elasticity estimates * cost-effectiveness analysis

* marketing in tourism - other * Australia and Oceania

1. Divisekera, Sarath


U: Tourism economics : the business and finance of tourism and recreation. Vol. 13 (2007), No. 2. - 261-274.
Vol. 13 (2007), No. 2