Wolfe, Kara
Identifying travel agent user segments / Kara Wolfe, Soo K. Kang, Cathy H. C. Hsu.
KST: 2422; KST: 31
* turističke agencije - djelatnost i instrumenti * istraživanje tržišta
* znanstveni članak
* travel agents * heavy users * expectations * selection criteria * service fees
* travel agencies - activities and instruments * market research
1. Kang, Soo K.
2. Hsu, Cathy H.C.
U: Journal of hospitality & leisure marketing : the international forum for research, theory & practice. Vol. 12 (2005), No. 4. - 73-92.