Andereck, Kathleen L.
Evaluation of a tourist brochure / Kathleen L. Andereck.
KST: 662-1; KST: 663-1
* prospekti, brošure, leci * kontrola učinkovitosti promocije
* znanstveni članak
* tourism information * information search * brochure * evaluation
* prospects, brochures, leaflets * tourism efficacity control
U: Journal of travel & tourism marketing OTPIS 2021. Vol. 18 (2005), No. 2. - 1-13.