Marti, Bruce E.
      Cruise line logo recognition / Bruce E. Marti. - 2005.

KST: 2253-1; KST: 662-1
* kružna putovanja * prospekti, brošure, leci
* znanstveni članak
* logo characteristics * logo recognition * brand marketing * cruise industry

* cruising * prospects, brochures, leaflets

U: Journal of travel & tourism marketing OTPIS 2021. Vol. 18 (2005), No. 1. - 55-31.

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