Moseley, Charles B.
Elderly casino gambling behavior : marketing implications / Charles B. Moseley, Keith Schwer, William S. Thompson.
KST: 2294; KST: 3223-1-1
* igračnice * ponašanje potrošača
* znanstveni članak
* casinos, gambling * consumer behaviour
* elderly * casinos * marketing * gambling behavior * gender differences
1. Schwer, Keith
2. Thompson, William S.
U: Journal of hospitality & leisure marketing : the international forum for research, theory & practice. Vol. 10 (2003), No. 1-2. - 87-99.