Sign.: 4, M
Journal of hospitality & leisure marketing : the international forum for research, theory & practice. Vol. 10 (2003), No. 1-2
Inv. br.: č2003/040-1-2
The role of customer satisfaction and image in gaining customer loyalty in the hotel industry, 3-25.
- The development and testing of a behavioral intentions model : a longitudinal study, 27-50.
- Leisure traveler typology : a case of ten eastern states, 51-62.
- Individuals as tourist icons : a developmental and marketing analysis, 63-85.
- Elderly casino gambling behavior : marketing implications, 87-99.
- A review of the depiction of senior citizen instrumental and congenial behavior in television commercials, 101-121.
- Estimating demand for a conference center in a rural community, 123-136.
- An examination of the relationships established between a whitewater rafting provider and its male and female customers, 137-150.
- Beverage control systems and the guests' perspective : standardization and value, 151-159.
- Does perceived consumer protection differ in tourism industry by nationality? A case study in Turkey, 161-180.
- A comparison study of the behavior and practices of casino gamblers as compared to those gamblers of sport book activities, 181-196.