Gilmore, James H.
      Differentiating hospitality operations via experiences : why selling services is not enough / James H. Gilmore, B. Joseph Pine II.

KST: 2411; KST: 2412; KST: 2221
* ekonomika ugostiteljskog poduzeća, financije * unutarnja organizacija ugostiteljskog poduzeća * hotelijerstvo
* znanstveni članak

* economics of catering enterprise, finances * internal organization of catering enterprise * hotel industry

1. Pine, B. Joseph II


U: The Cornell Hotel and restaurant administration quarterly. Vol. 43 (2002), No. 3. - 87-96.

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