Journal of hospitality & leisure marketing : the international forum for research, theory & practice. Vol. 6 (1999), No. 2
Inv. br.: č1999/103-2
An analysis of means-end hierarchies in cross-cultural context: what motivates Asian and Western business travelers to stay at luxury hotels?
, 19-28.
Marketing effectiveness and business performance in the hotel industry
, 29-55.
Relationship of household characteristics and lodging expenditure on leisure trips
, 5-18.
An assessment of hotel and travel advertising
, 57-66.
Are you ready for the new service user?
, 67-73.
China's modern tourism development in economic perspective
, 75-78.