The prospects for tourism in Northern Ireland, 11-17.
Environmental policy in the hotel sector: 'green' strategy or stratagem?, 18-23.
Maximizing franchisee satisfaction in the restaurant sector, 24-31.
Market segments of push and pull motivations: a canonical correlation approach, 32-38.
Reception staff and the guest complaint: problem-solving response styles among potential employees, 39-44.
Hotel marketing strategy and the theory of reasoned action, 5-10.