Prasad, Keshaw
      Managing hotel brand equity : a customer-centric framework for assessing performance / Keshaw Prasad, Chekitan S. Dev. - 2000.

KST: 4221-1; KST: 2221
* percepcije * hotelijerstvo
* znanstveni članak

* perceptions * hotel industry

1. Dev, Chekitan S.


U: The Cornell Hotel and restaurant administration quarterly. Vol. 41 (2000), No. 3. - 22-31.

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