Naipusl, Sandra
Supplementary services as a differentiation strategy: an empirical investigation of Lovelock's model in tourism / Sandra Naipual. - 2000.
KST: 81-5
* gradski, kongresni, poslovni turizam
* znanstveni članak
* urban, congress and business tourism
* supplementary services * convention * meeting planning * greeters * differentiation strategy * core services
U: Journal of quality assurance in hospitality & tourism. Vol. 1 (2000), No. 1. - 67-80.