Zins, Andreas H.
      Destination portfolios using a European vacation style typology / Andreas H. Zins.

KST: 31; KST: 4221; KST: 102
* istraživanje tržišta * motivacije * Europa
* znanstveni članak

* market research * motivations * Europe
* vacation styles * psychographic segmentation * portfolio analysis * multidimensional scalling * self-organising maps

U: Journal of travel & tourism marketing OTPIS 2021. Vol. 8 (1999), No. 1. - 1-23.
Vol.  8 (1999), No. 1