Wong, Kevin K.F.
      Strategic theming in theme park marketing / Kevin K.F. Wong, Phoebe W.Y. Cheung.

* znanstveni članak

* theme park * theming * leisure * motivation * lifestyle

1. Cheung, Phoebe W.Y.


U: Journal of vacation marketing : an international journal. Vol. 5 (1999), No. 4. - 319-332.

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