Higgs, Geoffrey
      Short- and long-term business development for travel agents / Geoffrey Higgs. - 1995

* znanstveni članak

* organic growth * nine-box matrix * SWOT * brainstorming * strategy

U: Journal of vacation marketing : an international journal. Vol. 1 (1995), No. 2. - 181-189.
Vol.  1 (1995), No. 2