Collins, Jill
      The use of Census data for target marketing - the way forward for the tourism industry / Jill Collins, Jackie Wallace

* znanstveni članak

* geodemographics * Census * postcode * ACORN * key consumer type * database marketing

1. Wallace, Jackie


U: Journal of vacation marketing : an international journal. Vol. 1 (1995), No. 3. - 273-280.
Vol.  1 (1995), No. 3