LeBlanc, Gaston
An examination of the factors that signal hotel image to travellers / Gaston LeBlanc, Nha Nguyen.
* znanstveni članak
* corporate image * upper-scale hotel * servicescape * contact personnel * service quality accessibility
1. Nguyen, Nha
U: Journal of vacation marketing : an international journal. Vol. 3 (1997), No. 1. - 32-42.