Larsson Mossberg, Lena
The event market: the assumption of a new renewed destination image caused by mega-events / Lena Larsson Mossberg. - 1996. - 66-73.
Naslov katalogizatora:
* Posebna događanja utječu na promjene imagea turističke destinacije
* referat na skupu
* destination image * mega-events
U: It's showtime for tourism: new products, markets and technologies : Twenty-seventh annual conference. June 16-19, 1996, Bally's Las Vegas Hotel, Las Vegas, Nevada. - Lexington : Travel and Tourism Research Association, 1996. - ISSN k97-069. - , 66-73.